The BlackBerry Playbook has made it's UK launch with a retail presence designed by Pope Wainwright.
The flagship launch hosted by Selfridges & Co encompasses an iconic window, in-store installations with live demonstration, brand communications and a private area in the Selfridges & Co premium personal shopper lounge.
The launch spans other retail partners including Carphone Warehouse, Best Buy, Phones4U & DSGi (Currys, Currys Digital, PC World, and Dixons).
The flagship launch hosted by Selfridges & Co encompasses an iconic window, in-store installations with live demonstration, brand communications and a private area in the Selfridges & Co premium personal shopper lounge.
The launch spans other retail partners including Carphone Warehouse, Best Buy, Phones4U & DSGi (Currys, Currys Digital, PC World, and Dixons).